Discover the world's leading Synthetic Market Research solution.
For insights, marketing, and research teams who need to move at the speed of business. SYMAR provides the tools to validate ideas, optimize creative, and understand your market, instantly.
Understanding your audience has never been so fast and easy.
Recruiting a user panel, scheduling interviews, and synthesizing feedback creates a slow, expensive process that stalls your entire roadmap.
Before your next sprint planning, launch a Synthetic Survey to a custom-built segment of your target users. Get hundreds of data points on appeal, pricing, and purchase intent—and have a defensible reason to build what's next.
Traditional creative testing is slow and expensive. You're forced to commit a huge budget to a campaign based on subjective feedback from a small, potentially biased group.
Run a Creative Evaluation test with your target audience. A/B test headlines, compare ad concepts, and get rich qualitative feedback on why one message resonates more than another. De-risk your budget and launch with confidence.
Weeks are wasted trying to recruit qualified participants for your study, especially for hard-to-reach segments. Panel costs are high, and drop-off rates compromise your data.
Use the AI Persona Builder to construct a powerful simulation of your ideal audience. These human-like AI personas provide the rich, nuanced feedback you need, but without the real-world logistical headaches of panel fatigue, bias, or participant drop-offs. Spend your time on insight, not recruitment.
Between recruitment fees, hefty respondent incentives, and moderator costs, a single set of focus groups can cost tens of thousands. This means deep, qualitative learning is reserved for only the biggest, highest-stakes projects.
Get the rich, exploratory power of in-depth interviews and focus groups for a fraction of the cost. With SYMAR, you can afford to dig into the "why" for any project, from testing a line of copy to exploring a major new market opportunity.
Yes. SYMAR’s AI personas are trained on large-scale behavioral data and refined through continuous learning. They provide consistent, unbiased responses that align with real-world market dynamics — without fatigue, bias, or drop-off rates.
Yes. SYMAR’s AI personas are trained on large-scale behavioral data and refined through continuous learning. They provide consistent, unbiased responses that align with real-world market dynamics — without fatigue, bias, or drop-off rates.
Yes. SYMAR’s AI personas are trained on large-scale behavioral data and refined through continuous learning. They provide consistent, unbiased responses that align with real-world market dynamics — without fatigue, bias, or drop-off rates.
Yes. SYMAR’s AI personas are trained on large-scale behavioral data and refined through continuous learning. They provide consistent, unbiased responses that align with real-world market dynamics — without fatigue, bias, or drop-off rates.
“SYMAR has given us a new lever for growth, allowing us to validate our instincts with data faster than we thought possible. By combining our own customized traditional market research with AI, we can now test concepts and refine strategies overnight, ensuring that by the time we go to market, we are moving forward with validated, data-backed confidence.”
“As a Product Marketing Director at Kentico one of my biggest tasks is to create messaging that resonates with my audience.
SYMAR provides me exactly that—super quick feedback and insights on my messaging, instantly.”
“We are excited about the prospect of SYMAR’s synthetic sampling and ‘living’ segments.
We envision creating these as deliverables, which our clients will be able to use easily and cost effectively to leverage and infuse segment insights in routine development and refinement of strategies and tactics.” Read more, here.
“In my work it‘s critical to test ideas, hypotheses across a variety of industries.
The Ask Away feature is perfect for getting a different perspective on a challenge I’m dealing with or a quick validation of ideas I have.”
“Being a fractional CMO means that I have a lot of different personas I am thinking about in my work.
SYMAR persona builder is a powerful tool for me to get to all those different perspectives that matter.”
During a check-in all: “You know, with this tool, I don’t see a need to run real Focus Groups ever again. SYMAR does it so well, fast and provides insights we need.”
Stop guessing and start knowing.
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