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Discover the world's leading Synthetic Market Research solution.

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Your Data, Your Custom Model.

Go beyond general models. Build a Custom Model with your proprietary research, brand guidelines, or industry data to create a model that holds true domain expertise.

Why It's a Game-ChangerFrom General Knowledge to Specialist Insight.

Industry-Specific Expertise

Train models and synthetic personas for specialized fields like healthcare or finance, enabling them to understand complex jargon and context.

Proprietary Data Integration

Transform your archives into future foresight. Use your data to build custom models, allowing you to generate new, highly specific insights from the knowledge you already possess.

Unmatched Brand Fidelity

Ensure all responses are aligned with your brand’s voice, tone, and product knowledge for highly relevant insights.

Use CasesPerfect For...

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Enterprise Research Teams

Create a secure, centralized model built on your company’s institutional knowledge for a powerful competitive advantage.

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Specialized Consultancies

Develop fine-tuned models for specific client industries, providing hyper-relevant insights that differentiate your service.

FAQsEverything you need
to know about

Standard models like GPT-4 are generalists. They know a little bit about everything. A fine-tuned model is a specialist. By training it on your specific data, you teach the AI the nuances of your industry, your specific brand voice, and the complex patterns of your market. It transforms the AI from a generic assistant into a subject matter expert that thinks and speaks exactly like your customers or employees.

No, you do not. We know that raw data is rarely ready for AI training. That is why we provide full data processing and preparation as a service. You simply hand over your raw archives, whether they are scattered PDFs, old interview transcripts, or messy spreadsheets. Our team cleans, structures, and formats the data into high-quality training sets to ensure your custom model performs perfectly.

Absolutely not. Your fine-tuned model is strictly isolated and available only to your organization. The data you provide for training remains your intellectual property, and the resulting model is a private asset dedicated exclusively to your research needs. We never use your fine-tuning data to train our foundational public models.

While the timeline varies based on the volume of data, our streamlined process typically delivers a ready-to-use model in days, not months. Once we have processed your data, the technical training is highly efficient. You can go from a folder of raw documents to running sophisticated simulations with your custom model in a very short timeframe.

User Stories: Find out what people are saying about SYMAR!

Steve Smith

Senior Director of Global Marketing, Belkin
★ ★ ★ ★ ★

“SYMAR has given us a new lever for growth, allowing us to validate our instincts with data faster than we thought possible. By combining our own customized traditional market research with AI, we can now test concepts and refine strategies overnight, ensuring that by the time we go to market, we are moving forward with validated, data-backed confidence.”

Miroslav Jirku

Director of Product Marketing at Kentico
★ ★ ★ ★ ★

“As a Product Marketing Director at Kentico one of my biggest tasks is to create messaging that resonates with my audience.
SYMAR provides me exactly that—super quick feedback and insights on my messaging, instantly.”

Patrick Panzenboeck

Chief Technology Officer, IT at C+R Research
★ ★ ★ ★ ★

“We are excited about the prospect of SYMAR’s synthetic sampling and ‘living’ segments.
We envision creating these as deliverables, which our clients will be able to use easily and cost effectively to leverage and infuse segment insights in routine development and refinement of strategies and tactics.” Read more, here.

Lukas Mehnert

B2B SaaS Consultant
★ ★ ★ ★ ★

“In my work it‘s critical to test ideas, hypotheses across a variety of industries.
The Ask Away feature is perfect for getting a different perspective on a challenge I’m dealing with or a quick validation of ideas I have.”

Fabian Maume

Fractional CMO, founder of QAPop
★ ★ ★ ★

“Being a fractional CMO means that I have a lot of different personas I am thinking about in my work.
SYMAR persona builder is a powerful tool for me to get to all those different perspectives that matter.”

Senior UX Researcher

★ ★ ★ ★ ★

During a check-in all: “You know, with this tool, I don’t see a need to run real Focus Groups ever again. SYMAR does it so well, fast and provides insights we need.”

Ready to build a Custom Model?

Stop guessing and start knowing.
Get access to the tools shaping the next generation of market intelligence.

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